What marketing experience do you have?

I have been a professional marketer since 1990. Being a visual artist, I naturally gravitated toward graphic design as a starting point, but have since picked up an MBA and have been managing overall marketing programs for the past 17 years. Almost since the Internet was widely used, I have been involved in the development and marketing of websites.

Click HERE for more information about my story and the story of Paradise Found LLC.

This is a limited liability company (LLC) that I set up in Georgia, my home base. I am the sole owner of the company, and run it as a part-time business. I hope to transition to a full-time business in the near future as sales scale up enough to make that feasible.

Click HERE for more information about my story and the story of Paradise Found LLC.

What kind of business is paradise found studio LLC?

How much would I be paid?

My goal is to make this very lucrative for all of the artists involved so I can attract the best-of-the-best. Of course, I have expenses to cover and need to make a profit to build a sustainable business. I am picturing a large share of the profit with a minimum guarantee, based on a  percentage of the sale price. You will be cut a check monthly if any of your artwork has sold.

Will this cost me anything?

No, you will not be asked to pay for anything except the cost of shipping me your originals (so I can photograph or scan -- you'll get them back). I cover all set-up costs, marketing expenses, overhead, and take all the risk. What's the catch? I can't think of one -- but I'm a glass-is-half-full kind of guy. Let me know if you have any questions or concerns, and I'd be happy to answer them. Click here to go to the contact form.

Will i still be able to sell artwork to other people?

You maintain ownership of the physical artwork and the copyrights of your work. As a part of the agreement, I'll ask you to give me exclusive reproduction and distribution rights to the specific art pieces we agree are a part of this program. That means, for those specific art pieces, you can't produce and sell, or agree to allow others to produce and sell reproductions for the duration of our agreement. As I mentioned, you will have the originals, so can still display and sell them. You can also produce additional works of art and sell reproductions through other venues. This won't be a lifetime agreement either. After a reasonable amount of time, you'll have the option to back out of our agreement with no kind of penalty. If I sounds a bit vague, that's because I'm still working out these details.

What type of reproductions will you be selling?

Much of this will depend on the type of artwork being reproduced. The goal is to find reproduction methods and formats that represent the artwork well. In the test phase, I had the most success with canvas prints, but for watercolor, Giclée (pronouced "zee-clay") prints offer fantastic color fidelity for an amazing true-to-the-original reproduction. Offering a mix of price points and finding marketable formats also come into play. Smaller canvases and posters work well to offer something for everyone, regardless of the budget. I'll consider things like mugs and t-shirts, but I need to so some research and testing to make sure the quality is top-notch. I won't be offering cheesy merchandise.

How will all this work?

Some details still need to be worked out, but here is a run-down of how the program will work:

  1. If you are interested, you need to send me your information and a web address (e.g. Facebook page) where I can see examples of your work. Click here to go to the contact form.

  2. I'll get back to you in a few weeks and let you know if you look to be a good fit. I will be judging by the professionalism of your work, your craftsmanship, marketability, does your work fill a gap in our product offering, and does it fit within the goals and personality of the website.

  3. If you are a good fit, I'll send you my contact information and we can work out details over the phone or e-mail as needed. If you are nearby, we can even get together for a face-to-face meeting. I want this to be a positive experience for both of us.

  4. An agreement is written up and signed by both of us. At that point, payment details will all be set in stone.

  5. You will then send me your originals for reproduction. If you work digitally, or you handle your own art photography, you'll just need to send me high-resolution digital files.

  6. I'll return your originals as soon as I am done with the image capturing process. This might take as long as 30-days.

  7. I'll ask you for an artist's bio for the website, which I can edit as needed. I'll also need a photo of you for the bio, ideally in your studio.

  8. I'll write up the product description and develop the product page for each of your art pieces. I welcome any insight and descriptive information that you can offer.

  9. Then your listings will be live on the website and your artwork reproductions for sale. In any given month, if your reproductions sell, you will receive a check the following month.

If this sounds exciting to you, I'd love to see your artwork. Click here to go to the contact form.